Designing a brand-new product comes with many challenges for developers, not least of which is the difficulty of demonstrating to clients how the product is going to look and feel upon completion. Then, there’s the issue of ironing out faults once the product is built.
Digital agencies are always searching for new ways to overcome these challenges and make their processes more efficient. Rapid prototyping, one of the most powerful agile development techniques, provides a solution to many of the problems developers face with every project.
In this post, we are going to investigate the key benefits of rapid prototyping and demonstrate why your agency should be doing it.
Realise the Concept Faster
By reducing the time required before exploring and realising concepts, designers are better able to analyse the appearance, feel, and functionality of the product. Without rapid prototyping, it is unclear how successful the product will be until much later in the production process.
The swift production of a prototype not only aids with the production process, but also with the relationship between the agency and their client. A prototype offers a more in-depth insight for the client, both into how the product will appear and also the time and effort the developers have put into the project, even at such an early stage.
Make Changes Early and Often
When you’re able to rapidly iterate on a concept, it quickly becomes refined and fit for purpose. By building something early in the process, it’s possible for more changes to be made throughout the course of development.
Discovering bugs and faults after a lengthy development is frustrating for the client as well as the developer. Rapid prototyping reduces the likelihood of these issues being hidden until the product is deployed.
Changes can be incorporated quickly and more frequently, which better prepares the product for final testing and, eventually, its release.
Discover Problems — and Solutions — Earlier
The type of issues that developers dread — significant flaws that lead to monumental redesigns — can be all but eliminated by rapid prototyping. With the ability to thoroughly test, alter, and refine the product repeatedly throughout the development process, such costly issues are far less likely to slip through the cracks.
The cost and time an agency usually dedicates to setup and tooling are also reduced by rapid prototyping. This is because rapid iteration necessitates that solutions are built in a staging environment which realistically reflects the live environment. This makes releasing easier, too.
Rapid Prototyping in Action
In 2016, the Isotoma team worked on a project with Iomart, who wanted to develop a simple graphical interface that allowed their clients to configure, manage, and deploy their own services. To expedite the development and swiftly refine the product, we used the rapid prototyping process.
As a result, Isotoma could seek out the hardest, most contentious issues and grapple with them first. Working quickly and flexibly, we designed the product then built, tested, deployed, and supported it in production.
Looking to Develop a Customised Product?
The team at Isotoma excel in the design and development of bespoke products. We use cutting-edge methods, like rapid prototyping, to work efficiently and deliver the exact product our client wants and needs.
If you want to know more about rapid prototyping, or you’d like to discuss the development of your own customised product, contact the Isotoma team today.